SPOTIFY FOR JAGUAR LAND ROVER IS PUT TO THE TEST BY KAISER CHIEFS’ RICKY WILSON AND RAPPER EXAMPLE AHEAD OF LAUNCH

20 September 2016

Jaguar Land Rover is on a mission to transform the way we listen to music in cars

  • Jaguar Land Rover announces unique in‑car Spotify app for streaming music
  • Available across entire vehicle range* the iOS app will be available to download from App Store from 27th September
  • Music stars Ricky Wilson and Example go head‑to‑head to test out Spotify in new Range Rover Evoque Convertible and Jaguar XE
  • Spotify for Jaguar Land Rover is the first in‑car app to offer recommended playlists on the Spotify home screen
  • Both free and premium users can listen to Spotify in their vehicle through InControl Apps

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Today, it has announced a unique collaboration with Spotify, the world’s most popular music streaming service, to offer an app with readily available ‘music for every moment’ radio and personalised playlists based on users’ tastes and in‑car listening habits.

Musicians Ricky Wilson from Kaiser Chiefs and Elliot Gleave, aka Example, were first to try the app in the car before its official release, going head to head in a battle of music tastes.

SPOTIFY FOR JAGUAR LAND ROVER IS PUT TO THE TEST BY KAISER CHIEFS’ RICKY WILSON AND RAPPER EXAMPLE AHEAD OF LAUNCH
SPOTIFY FOR JAGUAR LAND ROVER IS PUT TO THE TEST BY KAISER CHIEFS’ RICKY WILSON AND RAPPER EXAMPLE AHEAD OF LAUNCH
SPOTIFY FOR JAGUAR LAND ROVER IS PUT TO THE TEST BY KAISER CHIEFS’ RICKY WILSON AND RAPPER EXAMPLE AHEAD OF LAUNCH
SPOTIFY FOR JAGUAR LAND ROVER IS PUT TO THE TEST BY KAISER CHIEFS’ RICKY WILSON AND RAPPER EXAMPLE AHEAD OF LAUNCH

Each created a Spotify playlist featuring their top driving songs and took to the road in the new Range Rover Evoque Convertible and the Jaguar XE to pitch their playlists against one another. Click here to see how Ricky and Elliot’s battle unfolded.

The artists’ playlists feature recent and classic tracks and include their latest singles, Kaiser Chiefs’ ‘Hole in My Soul’ and Example’s ‘Later’. Both driving playlists are available now via the official Kaiser Chiefs and Example Spotify profiles.

It’s great to be the first to try the new Spotify app in a Jaguar. It worked really well and I had fun setting up my winning playlist and chatting with Ricky, even if I did have to listen to his jokes.

Elliot Gleave
Rapper, aka Example

I listen to music every day so it’s important I’m now able to use the app while I’m on the move. I respect Elliot’s music tastes, we’d even both included Jamie T, but my playlist was the best by miles.

Ricky Wilson
Musician, Kaiser Chiefs

Spotify, which launches this month in Jaguar Land Rover’s InControl Apps library, delivers the best in‑car Spotify experience. It mirrors the Spotify interface users will recognise from their smartphone with touch and swipe gestures to navigate content.

Tapping into Spotify’s ‘deep learning’ which recognises listening habits, users can access personalised ‘Just for You’ playlists containing recommended tracks in the car, saving time scrolling through music on the move.

Jaguar Land Rover announces unique in-car Spotify app for streaming music
Jaguar Land Rover announces unique in‑car Spotify app for streaming music
Jaguar Land Rover announces unique in-car Spotify app for streaming music
Jaguar Land Rover announces unique in-car Spotify app for streaming music

Drivers in low‑signal areas don’t need to worry, as Spotify’s ‘Offline Mode’ will display downloaded content despite poor internet connection.

Spotify for Jaguar Land Rover is the result of a year’s worth of collaborative development between the two companies. The design teams set out to create a familiar and immersive experience designed for use in‑car. Users can swipe horizontally to scroll through menus, which display rich album artwork tiles, all of which minimise distraction while driving.

Spotify currently has over 100 million active users and over 40 million subscribers, a proportion of whom drive Jaguars or Land Rovers, so we recognised that Spotify was at the top of our customers’ apps wish list. From the beginning we wanted to create a Spotify experience that users would really love. The Spotify design team worked closely with us to create the best in‑vehicle experience, and have spent many hours with us at our Gaydon HQ running user studies with our employees. The app is now available in our InControl Apps library, and we will continue to work with Spotify to add new features such as predictive search over the coming months

Peter Virk
Director of Connected Technologies and Apps, Jaguar Land R

Partnering with Jaguar Land Rover brings Spotify a family of amazing premium vehicles with a user interface designed to look and feel like the Spotify our users already know and love. As we continue to innovate and shape the future of how music is consumed in the car, it's great to have a partner in Jaguar Land Rover to come along for the ride.

Jonathan Tarlton
Business Development, Spotify

InControl Apps subscribers can download Spotify from the Apple App Store if it’s not already on their device. From 27th September, once downloaded, the app will automatically show up on the vehicle touch screen when the smartphone is connected. Users do not need a premium subscription to access Spotify via InControl Apps.

*Vehicles need to be equipped with Jaguar Land Rover’s InControl Apps

Further information

For high resolutions video files visit: https://www.broadcast.jaguarlandrover.com/stories/9980 

For further details please contact:

Carmel Digweed, Senior PR Communications Officer, Land Rover

M: +44 7990 084909 E: cdigwee1@jaguarlandrover.com

Georgina Cox, Senior PR Communications Officer, Jaguar

M: +44 7341 075518 E: gcox4@jaguarlandrover.com

About Jaguar Land Rover

Jaguar Land Rover is the UK’s largest automotive manufacturer, built around two iconic British car brands: Land Rover, the world’s leading manufacturer of premium all‑wheel‑drive vehicles; and

Jaguar, one of the world’s premier luxury sports saloon and sports car marques. The company employs almost 38,000 people globally and supports around 275,000 more through our dealerships, suppliers and local businesses. Manufacturing is centred in the UK, with additional plants in China, Brazil and India.

At Jaguar Land Rover we are driven by a desire to create class‑leading products that deliver great customer experiences. The largest investor in R&D in the UK manufacturing sector, we have invested £12 billion in the last five years and in the current year alone will spend over £3 billion on new product creation and capital expenditure. Last year Jaguar Land Rover sold 487,065 vehicles in 160 countries, with more than 80% of our vehicles produced in the UK being sold abroad.

About Spotify
Spotify is an award‑winning digital music service that gives you on‑demand access to over 30 million tracks. Our dream is to make all the world’s music available instantly to everyone, wherever and whenever you are. Spotify makes it easier than ever to discover, manage and share music with your friends, while making sure that artists get a fair deal.

Spotify is now available in 59 markets globally with more than 100 million active users, and over 40 million paying subscribers.

Since its launch in Sweden in 2008, Spotify has driven more than US$5bn to rights holders. Spotify is the biggest and most successful music streaming service of its kind globally. www.spotify.com

For more information, images, or to contact the team, please head over to our press page at http://press.spotify.com/

Notes to Editors

Spotify has more than 100 million active monthly users

Spotify for Jaguar Land Rover is available on any Jaguar or Land Rover equipped with an InControl Touch, InControl Touch Plus or the latest InControl Touch Pro touchscreen. Gesture support varies depending on system

Watch the full video on YouTube: https://www.youtube.com/watch?v=hHaTz3fGjLI

YouTube Embed code:

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Ricky’s Driving Playlist:                                                

Kaiser Chiefs – Hole in My Soul

Flaming Lips ‑ Race for the Prize

The Slits ‑ Instant Hit

Morrisey ‑ First of the Gang to Die

Ladyhawke ‑ My Delirium

Green Day ‑ Bang Bang

The Clash ‑ Lost in the Supermarket

Jack White – Lazaretto

St Vincent ‑ Digital Witness

Jamie T ‑ Calm Down Dearest

Amy Winehouse ‑ Tears Dry On Their Own

Example’s Driving Playlist:

Example – Later

Jamie T ‑ Power Over Men

Disclosure ‑ BOSS

MNEK ‑ At Night (I think about you)

Green Day ‑ Bang Bang

Alan Fitzpatrick ‑ We Do What We Want

Alicia Keys ‑ Way too much in common 

Flying Lotus – Never Catch Me

Yellow Claw – Sin City