BradleyWiggins set a new world record of 54.526km on the UCI‑sanctioned Bolide HR track bicycle, in front of capacity crowd at Lee Valley VeloPark on Sunday 7 June.

Jaguar's engineers used the same CFD [Computational Fluid Dynamics] design methods to develop the Jaguar XE, the most aerodynamic car Jaguar have ever produced, and advanced aerodynamics knowledge to help create an overall aerodynamic performance increase of 7.5%.

Innovations to Wiggins' UCI Hour Record‑breaking bike included a completely re‑designed one‑piece handlebar with an innovative arm rest area to reduce air pressure and drag. Jaguar and Pinarello narrowed the fork design, making it closer to the front disc wheel, to enhance airflow in the bottom bracket area and re‑shaped the chainring and wheel hubs to optimise the bike's aerodynamic capability.

Sir Bradley Wiggins said: "The UCI Hour Record is the toughest challenge of human performance in cycling, where every fraction of a second matters.

"I've worked with Jaguar's performance engineers since 2010, and their world class knowledge and experience in aerodynamics, helped create the most aerodynamically efficient track bike I've ever ridden."

James Barclay, General Manager, Brand Partnerships for Jaguar Land Rover, said: "The effort and the level of engineering detail that's gone into optimising the aerodynamic efficiency of the bike is hugely impressive. Sir Bradley Wiggins is a British sporting legend, who has been integral to Jaguar's global cycling sponsorship, so being able to play a part in his record‑breaking success in front a global TV audience has been extremely satisfying."

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