The Jaguar Prize Competition aims to raise £1m for the NSPCC's helplines. It will cost £125 per entry and there is no limit to the number of entries per person.
The NSPCC is running a three year Child's Voice Appeal to raise £50m for its helplines. The money will help grow ChildLine so it can answer every call, text and e-mail from children. It will also go toward developing the NSPCC helpline for adults worried about a child.
Geoff Cousins, Managing Director of Jaguar UK said: "To help give more children the support they need, Jaguar, a long-standing supporter of the NSPCC, is giving away the very first customer ready car to be produced. Our new Jaguar XJ is a blend of stunning design, intuitive technology and innovative thinking - this is a unique chance to own the first one, help raise funds for the Child's Voice appeal - and ensure even more calls are answered."
Sleek, sporting and sophisticated, the all-new Jaguar XJ brings a daring new spirit to automotive luxury - it offers a seductive mix of striking design, breathtaking performance and engineering without compromise. The all-new XJ's cabin is a marvel in its own right, blending elegant, contemporary design with the comfort, luxury and unmistakable sporting style of a Jaguar.
NSPCC director of communications John Grounds said: "Today we are also launching a new online ChildLine service which gives children even more choice in how they seek our help. Children can now text and chat to a ChildLine counsellor at www.childline.org.uk as well as phone in.
"However, there is much still to be done before we can be there for all children. The Jaguar Prize Competition takes us one step further to raising the funds we need to do this."
The competition runs until 25 November and the winner will be announced on 1 December. Entrants must correctly answer three questions about the new Jaguar XJ to be in for a chance to win the car. Enter at www.jaguar.co.uk/nspcc
NSPCC media office on 020 7825 2516. Out of hours mobile 07976 206 625.
Jaguar Nick O'Donnell, Jaguar PR Manager
T: 01926 649897 / M: 07825 115951 Email: nodonne2@jaguar.com
For further media information, press packs and press images please visit our media website: http://uk.mediajaguar.com
Notes to editors:
• About the Child's Voice Appeal
The government has pledged £30m over four years towards the expansion of ChildLine and the NSPCC Helpline, but the NSPCC needs the support of the public to raise a further £50m through the Child's Voice Appeal, to make its vision to answer many more cries for help a reality. Everyone can support the Child's Voice Appeal at www.childsvoiceappeal.org.uk. To date the appeal has raised £19.1m.
The all-new XJ also takes a new approach to sustainable motoring.
Constructed using Jaguar's lightweight body technology, the XJ is
lighter than its rivals by at least 150kg which significantly
improves performance, handling and economy, while delivering
increased strength, refinement and safety.
• The winner will take delivery of the Jaguar XJ a week before the car goes on sale in January. The Jaguar XJ being offered is a short-wheelbase 3.0-litre diesel Portfolio model, worth more than £62,000. The new Jaguar XJ will be launched in the UK in January 2010 and the car donated by Jaguar is the first customer-ready car off the production line.
• The Jaguar XJ range starts at £52,500.