Greats including Sir Stirling Moss praise the icon as it turns 50
2nd March: 2011: The iconic Jaguar E‑type has turned heads and captured hearts for the past 50 years. Today it has been named by Autocar as its greatest ever road test in the week that the magazine celebrates its landmark 5000th road test. In awarding the honour, the Autocar test team cited the E‑type's dynamics, effortless power and timeless design among the chief reasons for its win.
Ian Callum, Jaguar Design Director said: "The Jaguar E‑type was a leader in design and handling in the 1960's and '70's and this accolade from Autocar shows that it is a car that maintains a sense of magic. It's a British icon and testament to Sir William Lyons and Malcolm Sayer. The influence of the E‑type runs through the veins of Jaguar design and as we developed our new XKR‑S we continued the passion for creating beautiful fast cars that brought the E‑type to life fifty years ago."
To mark the anniversary Jaguar has commissioned a 'Collectors' Edition' coffee‑table book titled 'E‑Type ‑ 50 Years of a Design Icon'. The book charts in incredible detail the remarkable story of this revolutionary car and captures the opinions of a series of British racing drivers who between them have either owned or have extensive experience of the E‑type.
Sir Stirling Moss commented: "The XK120 was an amazing thing coming right after the war but when the E‑Type arrived, even knowing William Lyons and Bill Heynes, I was as stunned as everyone else. It was a very special car and is still just as stylish today. It is such a thoroughbred car, it has an elegance that all Jaguars share and remains with them today."
Sir Jackie Stewart added: "Nothing let this car down, particularly when it first came out. In its purest form it was an incredibly beautiful car. Its lines were so clean. It revolutionised motoring and everyone wanted one. Why have a Ferrari when you could have one of these?"
Martin Brundle, a proud owner of a red E‑type roadster explained: "Very few cars of that era can still keep up with modern traffic but I can happily jump in it and cover 500‑miles with no problem. It has always looked sensational and I think it has got better with age. The great thing when driving it is the way people move over and let it past so they can have a look at it."
A must‑have for both E‑type owners and Jaguar enthusiasts alike, the book is available in two stunning formats: a premium version and a limited edition VIP volume. Each individually numbered VIP book is hand‑bound in a specially commissioned reproduction of the E‑type's original upholstery leather and presented in its own slipcase.
ENDS
Note to editors:
The premium version will retail for £49 whilst the VIP Version will retail for £299 and be available on a first‑come, first‑served basis. The book can be pre‑ordered for delivery in March from: www.fpcreative.com/sales/etypebook
To contact the Jaguar UK PR team, please call or e‑mail:
Angus
Fitton
PR Manager, Jaguar
UK
M: 07585 795758
Email: afitton@jaguar.com
Faye Goldstraw
Senior Press Officer, Jaguar UK
T: 01926 648765 / M: 07860 872224
Email: fgoldst1@jaguar.com
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