6 October 2020

  • Led by new, 2021 F-PACE, SUVs now make up the majority of the Jaguar brand’s lineup and sales in the U.S. market
  • 2021 E-PACE SUV becomes new entry point to the Jaguar brand, at $40,9953
  • 2021 Jaguar XF sedan, updated substantially with a more luxurious interior and Pivi infotainment, to be available at a new, lower MSRP to cover a broader spectrum of the luxury sedan market1
  • 2020 to be final year in the U.S. for the Jaguar XE sedan as the 2021 XF, with a starting price of $43,995 and midsize sedan comfort, offers superior value to entry luxury sedan buyers
  • Substantially redesigned, the 2021 Jaguar F-TYPE continues to be the brand sports car halo
  • New, fast and intuitive Pivi infotainment system, featuring a simplified menu structure inspired by smartphones, will be introduced across new nameplates in the U.S. lineup1
  • Class-leading, 5-year / 60,000-mile Jaguar EliteCare warranty continues to set the luxury industry standard4

(MAHWAH, N.J.) – October 28, 2020 For the 2021 model year, Jaguar will revise its U.S. model lineup to offer more luxury and technology for the price while delivering design, technology and powertrain enhancements across the range.  The new U.S. Jaguar lineup will feature three distinctive SUVs, including the I-PACE EV; an iconic sports car, the F-TYPE; and a new XF sedan, repositioned to cover the entry and midsize premium sedan segments.

Beginning in the 2021 model year, the E-PACE SUV is now the entry point into the Jaguar brand for U.S. customers, as Jaguar will no longer offer the XE sports sedan in this market after the 2020 model year. The redesigned F-PACE and XF now feature interiors reimagined by Jaguar Design, as well as the latest Pivi infotainment options1 and an elevated level of standard luxury features.

“The 2021 model year lineup, with three SUVs, a sports car and a competitively priced luxury sedan, continues the evolution of Jaguar to specifically meet the U.S. market requirements, which today is made up of 66 percent SUV buyers in the luxury segment,” said Joe Eberhardt, President and CEO, Jaguar Land Rover North America. “But the biggest impact on the product portfolio are the technology and interior design changes made across the lineup. These updates, and the repositioning of the Jaguar XF, will help our retailers grow our business in all segments.”

2021 Jaguar F-PACE

For the 2021 model year, the award-winning and best-selling Jaguar F-PACE receives new exterior touches, an interior defined by attention to design detail, the latest-generation Pivi Pro1 infotainment system, and the choice of in-line four- and six-cylinder engines including MHEV powertrains. The new F-PACE raises the bar for luxury, technology, and performance efficiency, with all-wheel drive on each F-PACE variant2. The 2021 F-PACE will be offered at launch in four distinct configurations, with more standard luxury and convenience features. Pricing begins at $49,995 for the F-PACE P250.3


Model, Engine, MSRP3

P250, 2.0-liter, 246-hp turbocharged four-cylinder, AWD, From $49,995

P250 S, 2.0-liter, 246-hp turbocharged four-cylinder, AWD, From $53,895

P340 S, 3.0-liter, 335-hp turbocharged and supercharged inline six-cylinder MHEV, AWD, From $59,395

P400 R-Dynamic S, 3.0-liter, 395-hp turbocharged and supercharged inline six-cylinder MHEV, AWD, From $65,200


2021 Jaguar XF

The 2021 XF is a thoroughly refined testament to the Jaguar brand commitment to delivering beautiful and exciting sedans. The centerpiece of the 2021 XF is the feeling of serenity gathered from its contemporary, connected interior with overtones of British charm throughout—and the all-new Pivi Pro infotainment system prominently featured.1 The 2021 XF will be offered in three configurations at launch in rear- and all-wheel drive.

In addition, the 2021 XF is a midsize luxury sedan that will now be offered at a more competitive price point with a streamlined mix of options and packages to better meet customer demand. The interior is completely redesigned, focused around the fast and intuitive Pivi Pro infotainment system1, to offer a sense of sanctuary to complement its thrilling driving dynamics. Pricing begins at $43,995 for the XF P250 S RWD.3


Model, Engine, MSRP3

P250 S, 2.0-liter, 246-hp turbocharged four-cylinder, RWD, From $43,995

P250 SE, 2.0-liter, 246-hp turbocharged four-cylinder, RWD, From $47,095

P300 R-Dynamic SE, 2.0-liter, 296-hp turbocharged four-cylinder, RWD, From $49,995


2021 Jaguar F-TYPE

Introduced for the 2021 model year, the new Jaguar F-TYPE looks more beautiful than ever and embodies Jaguar design DNA in its purest form. The two-seat sports car offers a perfect balance of performance and driver reward with an even more muscular, assertive design and a cabin defined by rich, luxurious materials and beautiful details.

The range of powerful, responsive engines includes a four-, six- and eight-cylinder option, all matched to eight-speed transmissions with full manual control using either the SportShift gear selector or the steering wheel-mounted paddles. Pricing begins at $61,600 for the F-TYPE P300 coupe.3


Model, Engine, MSRP3 (Coupe / Conv.)

F-TYPE P300, 2.0-liter, 296-hp turbocharged four-cylinder, RWD, From $61,600 / $64,700

F-TYPE First Edition P300, 2.0-liter, 296-hp turbocharged four-cylinder, RWD, From $73,100 / $75,400

F-TYPE R-Dynamic P380, 3.0-liter, 380-hp supercharged V-6, AWD, From $81,800 / $84,900

F-TYPE R, 5.0-liter, 575-hp supercharged V-8, AWD, From $103,200 / $105,900


2021 Jaguar I-PACE

The 2021 Jaguar I-PACE, the first all-electric performance SUV from a premium manufacturer, now offers the fast, intuitive, Pivi infotainment system and quicker charging capability, making owning and driving an electric vehicle easier than ever.

With two Jaguar-designed electric motors at each axle, producing exceptional combined performance of 394 hp and 512 lb-ft of torque, aluminum construction and a low center of gravity, the I-PACE offers an unrivaled balance of all-wheel drive performance4, refinement, luxury and agility – together with outstanding real-world range and day-to-day usability.

The all-wheel drive I-PACE is the first full battery-electric Jaguar and has an EPA estimated range of up to 234 miles from a single charge of its 90kWh lithium-ion battery.6 Gains developed from Jaguar Panasonic Racing will give customers access to an improvement of up to 8 percent, dependent on usage – equating to a potential extra 12 miles of real-world range. Pricing and full product details for the 2021 I-PACE are subject to a future announcement.

2021 Jaguar E-PACE

The Jaguar E-PACE is a five-seat, compact SUV that packs the design and performance of a Jaguar sports car into a practical and connected all-wheel drive vehicle. With sporty design cues and trademark Jaguar driving dynamics, the E-PACE sits alongside the F-PACE and I-PACE performance SUVs in the growing Jaguar SUV family. Pricing begins at $40,995 for the E-PACE P250.3



Model, Engine, MSRP7

P250, 2.0-liter, 246-hp turbocharged four-cylinder, AWD, From $40,995

P250 SE, 2.0-liter, 246-hp turbocharged four-cylinder, AWD, From $46,095

300 Sport, 2.0-liter, 296-hp turbocharged four-cylinder MHEV, AWD, From $49,995


Jaguar EliteCare

Every new Jaguar vehicle comes with Jaguar EliteCare, a best-in-class ownership package.4 This warranty is further expanded for Jaguar I-PACE customers, covering the electric battery for 8-years / 100,000 miles and a 70 percent state of health.5


Jaguar EliteCare coverage offers:

  • 5-year / 60,000-mile new vehicle limited warranty
  • 5-year / 60,000-mile complimentary scheduled maintenance
  • 5-year / 60,000-mile 24/7 roadside assistance
  • 5-year / unlimited-mile Jaguar InControl® Remote & Protect™ connected services

Further information

  1. Do not use Jaguar InControl® or Pivi Pro features under conditions that will affect your safety or safety of others. Driving while distracted can result in loss of vehicle control. Jaguar InControl has a number of purchasing options that are available. As we systematically roll out the Jaguar InControl suite of products, specific features, options and its availability remain market dependent. Certain Pivi Pro features use an embedded SIM card, may require a data plan with separate terms and conditions, and an additional subscription after an initial term. Mobile connectivity cannot be guaranteed in all locations. The Jaguar InControl Apps™ and Jaguar Remote™ smartphone apps will work with Android™ devices from version 4.1 and Apple® devices from iOS V7.0 and must be downloaded from the Apple App Store or Google Play Store. Please see your local authorized Jaguar Retailer for more details.
  2. These features are not a substitute for driving safely with due care and attention and will not function under all circumstances, speeds, weather and road conditions, etc.  Driver should not assume that these features will correct errors of judgment in driving.  Please consult the owner's manual or your local authorized Jaguar Retailer for more details.
  3. All prices shown are Manufacturer’s Suggested Retail Price. Excludes $1,150 destination and delivery, tax, title, license, and retailer fees, all due at signing, and optional equipment. Retailer price, terms and vehicle availability may vary. See your local authorized Jaguar Land Rover Retailer for details.
  4. Class is cars sold by luxury automobile brands and claim is based on total package of warranty, maintenance and other coverage programs. For complete details regarding Jaguar EliteCare coverage, please visit, call 1-800-4-JAGUAR or visit your local Jaguar Retailer.
  5. The I-PACE 90kWh battery warranty is limited to 8 years or 100,000 miles, whichever comes first. It is redeemable in the case of any manufacturing defect or should a certified Jaguar Retailer measure that the battery has dropped below a 70 percent State of Health. Please contact your authorized Jaguar Retailer for complete details.
  6. EPA estimated all-electric range is 234 miles with a fully charged battery and 80 city, 72 highway, and 76 combined MPGe. MPGe is the EPA-equivalent measure of gasoline fuel efficiency for electric mode operation. All figures are EPA estimates. Actual range and mileage will vary with driving conditions and style, and other factors.
  7. All prices shown are Manufacturer’s Suggested Retail Price. Excludes $1,050 destination and delivery, tax, title, license, and retailer fees, all due at signing, and optional equipment. Retailer price, terms and vehicle availability may vary. See your local authorized Jaguar Land Rover Retailer for details.

Notes to Editors

Information about Jaguar North America products is available to consumers at Visit for news releases, high-resolution photographs and broadcast quality video footage. Additional media updates are available on Facebook (JaguarUSA) and Twitter (@interactivejag).


About Jaguar

Jaguar is a premier manufacturer of luxury sedans, sports cars and SUVs offering unparalleled design with tremendous performance. The company's vision throughout its storied 80 year history has been simple: To produce beautiful, fast cars that are desired around the world. Jaguar strives to provide a world class ownership experience to every owner. Today's Jaguar lineup consists of the Jaguar XE and XF sports sedans, the XJ full-size luxury sedan, the two-seat F-TYPE sports car and a line of performance SUVs, the E-PACE, F-PACE and first-ever Jaguar electric vehicle, the I-PACE. Jaguar designs and engineers exclusively in the United Kingdom. Jaguar is fully engaged with sustainability initiatives and social concerns with continuous involvement in environmental and community programs. For more information, visit the official Jaguar website at


About Jaguar Land Rover

Jaguar Land Rover is the UK’s largest automotive manufacturer, built around two iconic British car brands: Land Rover, the world’s leading manufacturer of premium all-wheel-drive vehicles; and Jaguar, one of the world’s premier luxury sports sedan and sports car marques.


At Jaguar Land Rover, we are driven by a desire to deliver class-leading vehicles, which will provide experiences our customers will love, for life. Our products are in demand around the globe. In 2018 Jaguar Land Rover sold 592,708 vehicles in 128 countries.


We support around 260,000 people through our retailer network, suppliers and local businesses. At heart we are a British company, with two major design and engineering sites, three vehicle manufacturing facilities and an engine manufacturing center in the UK. We also have plants in China, Brazil, India, Austria and Slovakia.


From 2020 all new Jaguar Land Rover vehicles will offer the option of electrification, giving our customers even more choice. We will introduce a portfolio of electrified products across our model range, embracing fully electric, plug-in hybrid and mild hybrid vehicles as well as continuing to offer the latest diesel and gasoline engines.