Jaguar and Land Rover Vehicles both Recognized as Leaders in Total Quality
• Strategic Vision Inc. (SVI) ranks both Jaguar and Land Rover
brands as segment leaders in Total Quality Index® (TQI)
• Jaguar XJ highest scoring model
• Land Rover LR4 earns top place in Near‑Luxury SUV segment
MAHWAH, N.J., July 13, 2011 ‑ Jaguar and Land Rover were each
recognized today for their leading ownership experience in
Strategic Vision Inc.'s (SVI) Total Quality Index® (TQI). This
recognition for both brands demonstrates Jaguar Land Rover's
commitment to producing vehicles that buyers judge high in
perceived quality and emotional delight.
The Total Quality Index® is a complete measure of the total
ownership experience. Buyers are asked to rate all aspects of their
buying, owning and driving experience. This accounts for a wide
variety of aspects, including customers' commitment to advocacy and
vehicle loyalty.
The Jaguar XJ received the highest Total Quality score in the
industry in the competitive Luxury Car segment and the Land Rover
LR4 scored a first place finish in the Near‑Luxury SUV.
"For Jaguar and Land Rover to rank as leaders in Total Quality is
validation that we offer an exemplary entire ownership experience,
from the vehicles' quality and performance, to the buying and
ownership experience," said Andy Goss, President, Jaguar Land Rover
North America, LLC. "This recognition highlights the enormous
passion and pride our employees, dealers and customers have for
Jaguar and Land Rover vehicles."
The Total Quality Index® was calculated from buyers who bought
2011 models in September to December of 2010.
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About Jaguar Land Rover North America, LLC
Jaguar Land Rover is a business built around two great British car
brands that design, engineer and manufacture in the UK. Jaguar Cars
Limited, founded in 1922, is one of the world's premier
manufacturers of luxury sedans and sports cars. Since 1948 Land
Rover has been manufacturing authentic 4x4s that define "breadth of
capability" in their segments. The Jaguar XF, XJ and XK models are
manufactured at the company's Castle Bromwich plant in Birmingham.
Land Rover's Defender, LR4 (Discovery 4), Range Rover Sport and
Range Rover models are all built at the Solihull plant while the
Range Rover Evoque will be manufactured at the Halewood plant in
Liverpool alongside the Land Rover LR2 (Freelander 2). The Jaguar
Land Rover business employs some 16,000 people, predominately in
the UK, including some 3,500 engineers at two product development
centers in Whitley, Coventry and Gaydon, Warwickshire. The business
is a major wealth generator for the UK with 78 percent of Land
Rovers exported to 169 countries and 70 percent of Jaguars exported
to 63 countries, with sales to customers conducted principally
through franchised dealers and importers.
Contact:
Stuart Schorr
Vice President of Communications
Jaguar Land Rover North America
201.760.8651
sschorr@jaguarlandrover.com
Leah Watkins‑Hall
Manager, Corporate, Brand & Interactive
Communications
Jaguar Land Rover North America, LLC
201‑760‑8578
Lwatki40@jaguarlandrover.com