Jaguar is Number One and Land Rover Named Star Performer in J.D. Power and Associates / What Car? 2013 Survey

24 May 2013

Jaguar is the number one automotive brand in the UK, according to data collated in the Vehicle Ownership Satisfaction Survey (VOSS) and Land Rover is one of the most improved brands in 6th place and entering the top ten list of manufacturers for the first time.

  • Jaguar named Best Brand by the J.D. Power and Associates/What Car? 2013 UK Vehicle Ownership Satisfaction Study (VOSS) sm  
  • Jaguar XF receives Best Executive Car accolade
  • Land Rover named 'Star Brand' with improvements across all nameplates

Jaguar is the number one automotive brand in the UK, according to data collated in the Vehicle Ownership Satisfaction Survey (VOSS) and Land Rover is one of the most improved brands in 6th place and entering the top ten list of manufacturers for the first time.

Data from this survey is analysed by J.D Power and Associates in partnership with the definitive UK car buying guide; What Car?, who together have identified Jaguar as Best Brand in the UK for the second successive year and named Land Rover as their 2013 'Star Brand'.

Jaguar also claimed top spot for its XF model in the J.D Power and Associates / What Car? survey Executive Car category. The XF is Jaguar's highest‑selling product and has received more than 100 international awards since its launch. The XF was given five‑star ratings for performance, service and running costs. Owners commented that they didn't regret spending a single penny on their Jaguar XF, rating it as 'excellent' across all categories.

Participants in the J.D. Power / What Car? survey noted the high levels of comfort in the XF, citing its luxurious interior and intuitive controls.

Jaguar UK dealers received commendation in the study, and were reported to be helpful, accommodating and provide servicing and repair work at reasonable costs.

Land Rover has shown consistent steady improvement in the survey climbing to 6th place from 12th in 2012 and 14th place in 2011.

The Land Rover Discovery was the best performing nameplate for Land Rover up 29 places and coming top of its class for reliability. The Land Rover Freelander also showed improvement scoring particularly well in terms of ownership experience.

The study considered the opinions of over 16,000 UK car owners who rated 116 car models from 28 brands. Chas Hallett, What Car? Editor‑in‑Chief said: "Once again we have received a great response to this year's annual JD Power / What Car? survey. This clearly shows that car owners are eager to provide manufacturers with feedback on their experiences. It is fantastic to see two British car manufacturers perform so well. Jaguar is triumphant for the second year running in the study ‑ owners gave Jaguar cars ‑ and slick customer service from its dealers ‑ a big thumbs up". 

Chas continued "Freelander owners noted improved dealer service and less onerous overheads. Meanwhile, the Discovery gave drivers a less taxing time, with 30% fewer faults reported; in fact, the SUV led its field for reliability."

Jeremy Hicks, Managing Director, Jaguar Land Rover UK, said: "Jaguar and Land Rover have excelled in the results of this study and we are proud that our cars and dealer network have performed so well.

"The new car market is fiercely competitive and to have a British manufacturer placed as the top automotive brand by UK car buyers for the second year in a row is a phenomenal achievement. We aim to offer customers outstanding products through an aggressive growth plan, made possible by sustainable investment in design, engineering and manufacturing here in Great Britain."

‑ ENDS ‑

For further information log onto www.uk.media.landrover.com or contact:

Lucy Reynolds                                                                       
PR Manager, Land Rover UK                                               
T: 02476 564 161
M: 07801 699 928                              
E: lreyno25@landrover.com

Dan Connell
Global Brand PR and Communications Manager
T: 02476 564 260
M: 07880 177 307
E: dconnel1@jaguarlandrover.com

Karen Parry
What Car?
Tel: +44 (0)1784 456 526
Mob: +44 (0)7903 955 696
karen@prandmediaworks.com
karen.parry@haymarket.com                                                                                    

EDITORS' NOTES

  • The Jaguar XF has won in excess of 100 international and UK awards since its launch in 2008, the most recent being the Telegraph Motoring Awards and Diesel Car's 2013 Car of the Year Awards. It was also voted the Auto Express Driver Power 'Car of the Decade'.
  • The XFR‑S was first shown at the Los Angeles Auto Show in November and made its debut at the Goodwood Festival of Speed Press Day earlier this year.
  • The XFR‑S is capable of sprinting from zero to 60mph in just 4.4 seconds (0‑100km/h in 4.6 seconds), up to the electronically limited top speed of 186mph (300km/h) and with an astonishing 550PS and 680Nm of torque. The new XFR‑S is available to order now, priced in the UK at £79,995 (OTR).
  • The Jaguar F‑TYPE is off to an award‑winning start, having recently achieved the title of 2013 World Car Design of the Year. It was selected ahead of 42 rivals by the 66 World Car of the Year jury members.
  • Three F‑TYPE models are available F‑TYPE, F‑TYPE S and the F‑TYPE V8 S ‑ powered respectively by Jaguar's new 3.0‑litre V6 supercharged petrol engine in 340PS and 380PS outputs and its 5.0‑litre V8 supercharged petrol producing 495PS and prices starting at just £58,520 (OTR) for the 340hp V6 model.
  • The Jaguar XF, XJ, XK and F‑TYPE may be configured online at: http://www.jaguar.co.uk/build‑yours/
  • Since 1948 Land Rover has been manufacturing authentic 4x4s that represent true breadth of capability across the model range. Defender, Freelander, Discovery, Range Rover Sport, Range Rover and Range Rover Evoque each define the world's 4x4 sectors. Land Rover products are currently sold in approximately 180 global markets.

About What Car?
What Car?, the UK's biggest car‑buying brand, has a magazine, a market‑leading website, an iPad edition and several established brand extensions. Its magazine has helped Britain's car buyers make purchasing decisions for almost 40 years, and its tests are widely regarded as the most trusted source of new‑car advice.

Latest National Readership Survey results indicate that 504,000 people read What Car? magazine every month (NRS Jan 2011‑Dec 2011).

Whatcar.com is the UK's leading car‑buying website, offering trusted reviews and data on every new car. A winner of numerous awards and accolades, whatcar.com is recognised as one of the UK's leading consumer websites for car purchases, and attracted just under three million visits in November 2012 (desktop and mobile). The website also offers advice on car leasing, new car deals and used cars for sale.

What Car? is owned by Haymarket Media Group ‑ the UK's largest independently owned publishing company, with a portfolio of more than 150 titles, ranging from specialist consumer magazines to business titles and customer publications, published via wholly owned subsidiaries, joint ventures and under licence worldwide.

www.whatcar.com

About J.D. Power and Associates
The European headquarters of J.D. Power and Associates is located in Munich, Germany. With world headquarters in Westlake Village, California, USA, J.D. Power and Associates is a global marketing information services company operating in key business sectors including market research, forecasting, performance improvement, web intelligence and customer satisfaction. The company's quality and satisfaction measurements are based on responses from millions of consumers annually.  J.D. Power and Associates is a business unit of The McGraw‑Hill Companies.

About The McGraw‑Hill Companies
Founded in 1888, The McGraw‑Hill Companies is a leading global financial information and education company that helps professionals and students succeed in the Knowledge Economy. Leading brands include Standard & Poor's, McGraw‑Hill Education, Platts energy information services and J.D. Power and Associates. The corporation has approximately 21,000 employees with more than 280 offices in 40 countries. Sales in 2010 were $6.2 billion. Additional information is available at http://www.mcgraw‑hill.com.